Posts Tagged: customer journey maps

blueprint

Sorting Things Out: Customer Journey Maps, Experience Maps and Service Blueprints

Mapping experiences is becoming increasingly popular. But it’s a jungle out there when it comes to terminology. This post clarifies the differences between key diagram types.

blueprint

Sorting Things Out: Customer Journey Maps, Experience Maps and Service Blueprints

Mapping experiences is becoming increasingly popular. But it’s a jungle out there when it comes to terminology. This post clarifies the differences between key diagram types.

Touchpoints Bring CX To Life – Adam Richardson on HBR

It’s great to see serious business forums, such as the Harvard Business Review blog, picking up on topics like customer experience. I’m following Adam Richardson’s series on customer journey mapping (CJM) with enthusiasm. I recently pointed to one of his artciles that introduced

Touchpoints Bring CX To Life – Adam Richardson on HBR

It’s great to see serious business forums, such as the Harvard Business Review blog, picking up on topics like customer experience. I’m following Adam Richardson’s series on customer journey mapping (CJM) with enthusiasm. I recently pointed to one of his artciles that introduced

Customer Journey Maps on Harvard Business Blog

It’s great to see discussions of things like customer journey maps (CJMs) on business-related sites. Frog Design’s Adam Richardson introduces customer journey maps in recent Harvard Business Review blog post: Using Customer Journey Maps to Improve Customer Experience. He writes:

Customer Journey Maps on Harvard Business Blog

It’s great to see discussions of things like customer journey maps (CJMs) on business-related sites. Frog Design’s Adam Richardson introduces customer journey maps in recent Harvard Business Review blog post: Using Customer Journey Maps to Improve Customer Experience. He writes:

Customer Journey Mapping Resources On The Web

Last updated: 17 September 2011 Originally published: 10 May 2010 Service design can be traced back to the writings of G. Lynn Shostack in the early 80s. [1, 2] Though not new, there is a lot of talk these days about

Customer Journey Mapping Resources On The Web

Last updated: 17 September 2011 Originally published: 10 May 2010 Service design can be traced back to the writings of G. Lynn Shostack in the early 80s. [1, 2] Though not new, there is a lot of talk these days about

Bruce Tempkin on Customer Journey Maps

 The title of this blog post from Bruce Tempkin pretty much says it all: It’s All About Your Customers’ Journey. He laments: Stanley Marcus, who was president and chairman of the board of Neiman Marcus, was once quoted as saying:

Bruce Tempkin on Customer Journey Maps

 The title of this blog post from Bruce Tempkin pretty much says it all: It’s All About Your Customers’ Journey. He laments: Stanley Marcus, who was president and chairman of the board of Neiman Marcus, was once quoted as saying: